About Us

About Reliable Financial group

Our Story

Since our founding in 2022, Reliable Financial Group has been dedicated to empowering individuals, families, and businesses across New Zealand with expert financial guidance. Led by a seasoned financial services professional with 16 years of experience, our journey began with a clear vision: to create a values-driven organization that prioritizes relationships and results for our clients.

Mission Statement

At Reliable Financial Group, our mission is to empower individuals and businesses in New Zealand to achieve their financial goals through expert guidance, tailored solutions, and unwavering support. We are committed to fostering financial literacy, building lasting relationships, and providing innovative strategies that enhance financial well-being and security for our clients.

Vision Statement

Our vision is to be the leading financial advisory group in New Zealand, recognized for our integrity, transparency, and client-centric approach. We aspire to create a future where every individual and business has the knowledge and resources to navigate their financial journey with confidence, ultimately contributing to the prosperity and resilience of our communities.

Our Expertise

Our team of ex-bankers brings together over five decades of combined experience in the New Zealand financial industry. This deep well of knowledge allows us to deliver tailored solutions to meet your unique financial goals, whether you’re a first-time homebuyer, an investor, or someone planning for a secure future.

Our Values

  • Collaboration: Collaborating with our customers and our partners to produce favorable outcomes.
  • Sustainability: We aim to create a sustainable future for our generations to come by adopting sustainable business practices.
  • Transparency: Always working in the best interests of our customers, keeping their financial wellness front of mind.

Our Impact

In just a short time, we have helped countless families achieve milestones like purchasing their first homes, managing investments, and planning for a secure financial future. With a client-first approach, we’ve built lasting trust and loyalty.

Team of financial experts

Trusted advisers with over 100 years of combined experience, helping Kiwi families and businesses achieve their financial goals.

Ankur Bajaj
Director/Financial Adviser

With 14+ years in banking, Ankur specializes in guiding Kiwi families toward homeownership with expert financial advice.

Mohammed Azeem
Principal Insurance Adviser

Bringing 20+ years of experience, Azeem leads Reliable Financial Group’s insurance division, offering strategic, tailored financial solutions.

Mita Kumar
Senior Mortgage Adviser

With 30 years in banking, Mita crafts personalized mortgage solutions, helping clients achieve homeownership with confidence and ease.

Shalvin Chandra
Senior Mortgage Adviser

With 20+ years in banking and financial services, Shalvin specializes in mortgage and commercial lending, guiding clients with clarity, confidence, and data-driven insights.

Hetal Jani
Senior Insurance Adviser

With 25+ years of banking and financial services experience, Hetal specializes in insurance, leadership, and client-focused solutions, empowering New Zealanders to make confident and well-informed financial decisions.

KD Chaudhary
Mortgage Adviser

With over a decade of experience in real estate, hospitality, and digital content creation, KD combines market insight and authentic communication to deliver tailored mortgage solutions.

Ritesh Gosai
Insurance & Investment Adviser

With 17+ years of international experience, Ritesh specializes in insurance, KiwiSaver, and strategic financial advice, helping clients protect what matters while building long-term financial security.

Akriti B
Customer Wellbeing Officer

Akriti brings financial services experience and a passion for supporting clients with clarity, empathy, and practical guidance, ensuring every interaction is positive and informed.

Our Success Stories

Clients frequently share how our guidance has transformed their financial outlook. From securing mortgages to long-term financial planning, we are proud to have been part of their success stories.

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Anand Prasad profile picture
Anand Prasad
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Had a fantastic journey with reliable Financial
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Zaahid Hussain profile picture
Zaahid Hussain
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I had a great experience with Ankur and the team at Reliable Mortgages. The entire process was smooth, easy, and well managed from start to finish. They made what could have been a stressful process feel simple and straightforward, keeping me informed and supported throughout. Their professionalism, communication, and willingness to help made the whole experience a very positive one. I would highly recommend Ankur and the Reliable Mortgages team to anyone looking for reliable and stress-free mortgage advice.
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31E Wallace MB
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I honestly cannot recommend Mr Ankur highly enough. His dedication, communication, attention to detail and professionalism are exceptional. When your loan is being handled by Ankur, you genuinely feel like you have nothing to worry about. The communication, paperwork and timing are always handled so smoothly and professionally. I have now purchased my second home with Mr Ankur, and once again, it has been an excellent experience. During my second purchase, I was particularly attached to a property in an area I had always dreamed of owning in. Unfortunately, my bank finance was delayed, and I was worried I might lose the property. Ankur went above and beyond and arranged alternative finance so I could secure the property I really wanted. That meant so much to me. Also, during the refinancing of my loan from outside finance to bank was done smoothly. No matter how much I say about Mr Ankur, it still feels like it isn't enough. His commitment to his clients is outstanding, and he genuinely cares about helping people achieve their goals. I am truly grateful and glad to have an advisor like you, Mr Ankur. Thank you for always helping, advising and supporting me, and for guiding me towards making wise financial decisions in a new country. Your support has made such a big difference. Thank you, Ankur, for everything! Highly recommended! Kind Regards RN
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Nakib Bookwala
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I had an excellent experience working with Ankur Bajaj while arranging the mortgage for my new home. From the very beginning, he was incredibly kind, caring, humble, and professional. He kept me informed at every step of the process and regularly provided updates, which made what could have been a stressful experience feel simple and reassuring. What I appreciated most was that he genuinely cared about helping me. Even after everything was completed, he reached out and let me know that if I ever needed any further assistance, I could always get in touch with him. He is a very down-to-earth and approachable person, while also being highly professional and knowledgeable. I would happily recommend him to anyone looking for a mortgage broker who truly puts his clients first. Thank you for all your help and support throughout the process. I really appreciate everything you did to help make my new home journey a smooth one!
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Nishant Thakur
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We had the opportunity to buy our first home with the help of Ankur Bajaj from Reliable Mortgages. He is an absolute legend and was very calm and patient with us throughout the process. Ankur made sure he kept us in loop all the time and made sure he was available throughout to answer any questions we had. Ankur did go over and above to help us out in achieving our dream of owning a property we could call home. I would highly recommend Reliable Mortgages to people who are looking to buy their home especially if you are a first home buyer and don’t know anything about the process. Keep up the good work Ankur and team !!
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Turab Bookwala
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I had a truly great experience with my mortgage broker, Ankur Bajaj. He was professional, knowledgeable and incredibly helpful throughout the entire process. He took the time to understand our situation, explained everything clearly and made what could have been a stressful process feel simple and manageable! His communications were excellent and was always available to answer our countless questions. I would highly recommend their services to anyone looking for a reliable, trustworthy and professional mortgage broker. Thank you once again Ankur, much appreciated!! 🙏💥☺️
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Virali Shah
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Absolutely wonderful experience with Hetal Jani! She is professional, attentive, and genuinely takes the time to understand your needs. Her guidance made the whole process feel simple and stress-free. I truly appreciate her kindness and dedication and would happily recommend her to anyone looking for a trustworthy insurance advisor. ❤️
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Saleshni Ram
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Well advised and supported during the entire process.

Ready to Take the Next Step?

We are here to help you with all your financial needs. Whether you’re looking to secure a mortgage, invest in your future, or get the best insurance plans, our experts are ready to guide you.

Let’s Talk!

We’re here to guide you every step of the way.

Whether it’s an initial thought or a well-planned move, we’re always happy to help you achieve your financial goals!